Portfolio

Building and Elevating a Design Team

A case study in creating a high-performing, collaborative design team aligned with business goals

Centralized Design System for The Motley Fool

A case study in establishing consistent UI standards and securing stakeholder alignment for scalable design

Creating a Clear Path for Growth

A Case Study in Simplifying and Consolidating Motley Fool’s Product Offerings into a Cohesive Membership Experience

Summer of TMFC Campaign to Fuel MFAM’s Growth

A case study on transforming Motley Fool Asset Management’s marketing acquisition strategy to drive ETF engagement and brand impact.

The Motley Fool’s Comprehensive Global Rebrand

A case study on harmonizing diverse business lines under a cohesive, trusted brand identity for a global audience.

Here’s the Thing…

Concise, practical life advice

CSS Art Studio

Artwork coded solely with CSS and a single-div of HTML.

Star Wars Weather

Comparing your weather to that of planets from Star Wars.

Faux Metro

Mass transit would ease the journey around fantastical destinations.

Is Today a Palindrome?

Discover whether today’s date is a palindrome.

Lightsaber Art

Very nerdy gallery of the individual looks weapons from the Star Wars universe.

Hi, I'm Greg Robleto, a Creative Art Director with 25 years of experience leading teams in marketing, product, UX, development, and branding. I specialize in creating products, experiences, campaigns, and brands that balance business goals with user needs. Currently, I'm based in Rockville, Maryland, working at Motley Fool Wealth Management.

My focus is on aligning business objectives with cutting-edge, AI-driven design to create seamless experiences that bridge UX, product, and marketing.

🌟 Driving AI-Enhanced UX DesignI integrate AI into design systems to deliver personalized, adaptive user experiences that provide competitive business advantages. By fostering cross-functional collaboration, I empower teams to create innovative, impactful solutions.

🎉 Shaping Cohesive Brand StrategiesFrom leading company-wide rebrands to developing unified design systems, I've driven brand transformation across multiple business lines. My efforts have enhanced brand consistency, improved efficiency, and significantly reduced time-to-market.

👏 Fostering Collaboration for ResultsI believe in uniting design, business, and technology teams around shared goals. This collaborative approach breaks down silos, aligns visions, and delivers industry-leading results.

At the heart of my philosophy is the belief that impactful design stems from innovation and collaboration. Through strategic vision and hands-on leadership, I help teams thrive, innovate, and redefine industry standards.